Toronto (BUSINESS WIRE) – (Jan 14, 2016) – Cognition LLP announced today the reorganization of its business to align more specifically to its two primary customer lines: larger corporations with legal departments (General Counsel Clients) and small/medium enterprises without in-house legal counsel (SME Clients). Axiom Cognition will focus on Canadian General Counsel Clients and will be acquired by Axiom at the end of January, while Caravel Law, a newly established professional corporation, will concentrate on SME Clients. Both Axiom Cognition and Caravel share the mission of providing innovative, cost effective legal services and technology-enabled solutions to their respective client bases.“At the same time we are equally proud to have served as a refreshing option for top quality legal talent to continue practising in their chosen profession on their own terms.”
“We’re thrilled to announce this natural next stage in the NewLaw revolution,” says Joe Milstone, Cognition Co-Founder. “The success we’ve had establishing, serving and growing these two customer segments for the last ten years is the best possible validation of what we’ve always known. Businesses of all shapes and sizes, both with and without their own legal departments, are looking for a better way to receive the highest quality legal services and solutions, with greater value, innovation and cost efficiency than the traditional law firm model provides.” Milstone continues, “At the same time we are equally proud to have served as a refreshing option for top quality legal talent to continue practising in their chosen profession on their own terms.”
“So how can we do even better?” continues Rubsun Ho, Cognition Co-Founder. “Now it’s time to recognize the distinctiveness of our two customer segments and do each the service of providing them with the focus, resources and solutions that are specifically tailored to their respective needs. There’s simply no better way to accomplish this than aligning with Axiom’s success, credibility, scale and technology-enabled services on the General Counsel side, and going back to our roots through the creation of Caravel Law for the benefit of SME Clients.”
Delivering legal solutions in a better way continues to be a great idea. As traditional law firms are shrinking, Cognition’s revolutionary model of parallel lawyer and client exuberance has its business consistently ranked as one of the fastest growing in Canada, with an average compound annual growth in excess of 25%. With a new, tighter focus on businesses without in-house legal counsel by Caravel Law, and General Counsel Clients by Axiom Cognition, the goal is to make the next decade for clients and lawyers even better than the first.
About Caravel Law
Building on 10 years of solid success as part of Cognition LLP, Caravel Law is an innovative legal solutions provider structured to deliver legal services exclusively to SME Clients. At Caravel Law, we connect experienced, business savvy lawyers with organizations looking for dedicated, tech-enabled and cost-efficient legal solutions. While the name may be new, the premise is the same: we focus on happy clients and happy lawyers. The kind of legal innovation that makes doing business so much better.
www.caravellaw.com and follow us on Twitter: @Caravel_Law
Axiom, a recognized leader in the business of law, provides tech-enabled legal, contracts, and compliance solutions for large enterprises. Axiom’s solutions combine legal experience, technology, and data analytics to deliver work in a way that dramatically reduces risk, cost and cycle-time. The firm comprises 1,500 lawyers, professionals, process engineers and technologists who serve over half the Fortune 100 across 16 offices and 5 centers of excellence globally.
www.axiomlaw.com, and follow us on Twitter: @Axiom_Law